July 24, 2015

Have you taken a look at the 2015 Residential Lighting Initiative or the Commercial Lighting Systems Initiative? Due to the overlap in the A-lamp and T8 markets, both residential and commercial program managers can consider these initiatives for adoption into their programs.

One thing to notice is that these comprehensive initiatives offer both a mass market replacement lamp strategy as well as opportunities for controls and performance of lighting systems. While large savings are available in new construction and retrofit, there’s a mass market opportunity for replacements that efficiency programs have not fully tapped. High wattage incandescent and halogen lamps made up over 60 percent of integral lamp sales in 2014. In the linear world, one study found an equivalent percentage—60 percent—of T8 sales are replacements, a new opportunity for most prescriptive programs.

What is the Mass Market Opportunity?

CEE Lighting Initiatives Mass Market Opportunity for Integral LampsCEE Lighting Initiatives Mass Market Opportunity for Linear Lamps

As you know, lighting manufacturers are innovating new products and technologies at a fast clip. CEE has been working with established and rising manufacturers for decades, through both initiative development and the Lighting for Tomorrow design contest. As a result, program administrator interest in efficiency is central to their product development, establishing trust and enabling CEE to depend on technology neutral specifications to communicate the needs of programs. Manufacturers are responding to the new initiatives with product.

A replacement lamp program as envisioned in the initiatives:

  • Targets 1-for-1 replacement
  • Impacts consumer decisions
  • Leverages the distribution chain at various points
  • Maintains quality
  • Meets customer expectations
  • Improves energy performance

Even though the new initiatives have only been public for a few months, the Residential Lighting Committee identified a need to revise the efficacy levels in the CEE specification for integral replacement lamps sold at retail. Not only have manufacturers responded, but ENERGY STAR® is in the process of revising their criteria as well. Since CEE members chose to align with ENERGY STAR in this Initiative for both marketing and quality purposes, it's important that programs emphasize ENERGY STAR certification as part of the message to consumers. Taken together, these initiatives take advantage of the power members have to engage the market when widely adopted.

About CEE
CEE is an award-winning consortium of efficiency program administrators from the United States and Canada. Members work to unify program approaches across jurisdictions to increase the success of efficiency in markets. By joining forces at CEE, individual electric and gas efficiency programs are able to partner not only with each other, but also with other industries, trade associations, and government agencies. Working together, administrators leverage the effect of their ratepayer funding, exchange information on successful practices and, by doing so, achieve greater energy efficiency for the public good.